This a group project. I am in charge of:
Company background and part of external analysis (General environment and industry environment)
This is what the assignment says:
1. Company Background: Introduce the organization, its background, key lines of businesses, etc.
2. External Environment analysis: Your analysis must cover all three sub-environments of
external environments.
(a) General Environment: Here you have to discuss the effect of the applicable factors of the
general environment on the firm and its strategy (present and future).
(b) Industry Environment: In this part you may like to analyze the firm using Michael Porter’s 5
Forces model. You will also discuss the entry barriers in this industry.
Please see attached for more explanation
Recent Comments